OPEC- Its time you invest more in alternative fuels

The Organization of the Petroleum Exporting Countries which was formed after Venezuela felt that its position as a profitable oil exporting nation was threatened by American policies way back when. After the 1973 oil crisis OPEC emerged as a formidable political force and has since been at the helm of world affairs. As the world spiraling into its oil addiction the wealth in these countries exploded. For more info go to Wikipedia.
The OPEC countries generate plenty of wealth from the black gold. With the supply of oil fixed, peak oil seems to be on everyones mind. Research into alternative energy is being given a lot of priority in west, as their dependence on oil is higher than the developing world. By exploring the peak oil scenario , the oil exporting countries will eventually run out of their immense profit yielding commodity. This will leave them in the unenviable position that the rest of the world finds itself in right now, i.e. dependence on foreign powers and their whims for vital energy needs. With all the disposable income at their fingertips OPEC should start programs that invest in alternative fuel, thereby ensuring their position int he future.
Brazil understood this during the oil crises in the 70's and has set an amazing example in demonstrating oil alternatives. In 2007 72% of the cars in Brazil ran on ethanol. The steps Brazil took almost 40 years ago are yielding high dividends.